Instructions for rethinking – successfully changing routines and habits
Habits have a tremendous power. But how do they come about? And: Do we still have our habits under control?
Charles Duhigg knows the positive power of routine, but also the dark side of habit. It sheds light on research and everyday life and explains why some people manage to quit smoking overnight, or why the secret of sporting excellence lies in trained automatisms. Last but not least, he describes how corporations spend millions to manipulate our habits for their own ends.
The author highlights the various aspects, such as:
- How are our habits formed?
- Can existing behaviors be changed by willpower and self-discipline?
- How can companies and organizational structures break through automated patterns?
- How can the dynamics of crowds be influenced?
“When you woke up this morning, what did you do first? Did you take a shower, did you check your e-mails? Did you brush your teeth before you dried yourself or after? Did you tie the left or right shoe first? Which way did you go to work? When you arrived at your desk, did you first check emails, chatting with a colleague, or texting? … over 40 percent of our daily actions are not based on conscious decisions, but are habits. “Charles Duhigg if you want to download the power of habit pdf